OpenAI’s New Move: Making AI More Accessible
We are discussing OpenAI’s historic announcement, which has opened a new chapter in the artificial intelligence industry. OpenAI has officially announced that in the coming weeks, ChatGPT Free and ChatGPT Go users will see advertisements on the platform. Along with this, the company has launched its most affordable subscription plan, ChatGPT Go, globally, to make AI technology accessible to a wider audience.
This decision is significant because, since the launch of ChatGPT in 2022, OpenAI has primarily relied on a subscription model. Now, a new revenue model is being adopted through ads, reflecting OpenAI’s long-term strategy.
ChatGPT Go: Global Expansion of the Most Affordable Subscription Plan
We see that by making ChatGPT Go available globally, OpenAI is targeting users who want a reliable AI experience at a low cost. This plan can be particularly useful for students, freelancers, startups, and small businesses.
Key Features of ChatGPT Go:
Premium AI access at a low price
Improved speed and response quality
More stable experience compared to the Free version
Now available with ads
This expansion reinforces OpenAI’s vision of making AI accessible to the average user, not just limiting it to enterprises.
Ads in ChatGPT Free and Go: What Will Change the User Experience?
OpenAI has clarified that advertisements will only be shown in the ChatGPT Free and Go tiers. ChatGPT Plus, Pro, Business, and Enterprise users will continue to have a completely ad-free experience.
We understand that ads do not mean compromising the user experience. OpenAI has established some concrete principles that will be strictly followed.
OpenAI’s Ad Principles: A Promise of Transparency and Trust
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The policies that OpenAI has put forward regarding ads make this change user-centric. Key Ad Principles:
User data will not be sold to advertisers
ChatGPT responses will not be influenced by ads
There will be a clear distinction between ads and AI responses
An option to disable ad personalization will be available
We believe these principles set OpenAI apart from other ad-supported platforms, where user data often becomes the primary product.
Initial Ad Testing: Starting in the US
OpenAI will initially test ads with adult users in the United States. This will be a controlled experiment, allowing the company to determine its future strategy based on user feedback.
This testing will also ensure that ads do not negatively impact ChatGPT’s usability, reliability, and accuracy.
Two Main Ad Formats in ChatGPT
1. Sponsored Ads Appearing Below Responses
In the first format, sponsored ads will appear below ChatGPT’s responses when a conversation is on a relevant topic.
For example:
If a user searches for places to visit in a city, they might see ads for hotels or travel services in that city.
Key Features:
Ads will be clearly marked with a “Sponsored” tag
They will be completely separate from ChatGPT’s responses
Users will be able to see why they were shown a particular ad
An option to dismiss any ad and provide feedback will be available
2. Interactive Ads: Interacting with Advertisers within ChatGPT
In the future, OpenAI plans to introduce a more advanced format where users can directly ask advertisers questions within ChatGPT.
This means:
No need to click on links
Users will be able to ask questions about products, services, pricing, and features directly
Better decision-making before purchase or booking will be possible
We believe this format has the potential to make digital advertising truly interactive.
No Ads on Sensitive Topics
OpenAI has clarified that no ads will be displayed on sensitive and regulated topics such as health, mental health, and politics.
This decision reinforces the platform’s ethical responsibility and trustworthy image. OpenAI’s Long-Term Vision: Balancing Subscriptions and Ads
The OpenAI team believes that:
Subscriptions and enterprise businesses are already strong.
Ads will be part of a diversified revenue model.
The goal is to make intelligence accessible to everyone.
We see this strategy strengthening OpenAI financially while also opening up new possibilities for innovation.
Impact on the AI Industry: Why ChatGPT Ads Are Important
This move isn’t limited to OpenAI. It will have an impact on the entire AI and tech industry.
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FAQ – Frequently Asked Questions About Ads in ChatGPT Free and Go by OpenAI
Question 1: Why has OpenAI decided to introduce ads in ChatGPT?
Answer: OpenAI aims to make AI accessible to more people. Through ads, the company is building a diverse revenue model to ensure long-term sustainability of affordable plans like Free and Go, and ensure users receive better AI services.
Question 2: Which users will see ads in ChatGPT?
Answer: Ads will only be shown to ChatGPT Free and ChatGPT Go users. ChatGPT Plus, Pro, Business, and Enterprise plans will remain completely ad-free.
Question 3: What is ChatGPT Go, and how is it different from the Free plan?
Answer: ChatGPT Go is OpenAI’s most affordable paid subscription plan. It offers better speeds, greater stability, and an enhanced experience than the Free version, although ads will be shown.
Question 4: How will ads be displayed in ChatGPT?
Answer: Initially, there will be two types of ads:
Sponsored ads below the answers, which will be linked to the conversation.
Interactive ads in the future will allow users to ask questions to the advertiser within ChatGPT.
Question 5: Will ads influence ChatGPT’s answers?
Answer: No. OpenAI has clarified that ChatGPT’s answers will remain completely independent, and ads will have no influence on the AI’s responses.
Question 6: Will OpenAI sell user data to advertisers?
Answer: Absolutely not. OpenAI has clearly stated that users’ personal data will not be sold to any advertiser.
Question 7: Can ads be disabled or controlled?
Answer: Yes. Users will have the option to disable ad personalization. Additionally, they will be able to dismiss any ad and provide feedback.
Question 8: On which topics will ads not appear in ChatGPT?
Answer: OpenAI has decided that ads will not be shown on sensitive and regulated topics such as health, mental health, and politics.
Question 9: Where will ad testing begin first?
Answer: Ad testing will begin with adult users in the United States (U.S.). Afterward, gradual expansion to other countries is possible.
Question 10: Will the introduction of ads in ChatGPT change the future of AI?
Answer: Yes, this move could bring about a major change in the AI industry. It will promote conversational advertising, low-cost AI access, and new business models.
Question 11: Will ads affect business and enterprise users?
Answer: No. Business and enterprise users will continue to enjoy a completely ad-free and professional experience.
Question 12: Will ads in ChatGPT be reliable?
Answer: Yes. All ads will be clearly labeled, distinct from ChatGPT content, and users will be informed why they are being shown an ad.
Question 13: What future benefits will users expect from ChatGPT Ads?
Answer: Users will receive relevant offers, better decision-making assistance, interactive experiences, and advanced AI services at a lower cost.
Question 14: Will ads be mandatory in ChatGPT?
Answer: Ads will be shown for Free and Go users, but users seeking an ad-free experience can choose Plus or higher plans.
Question 15: What is OpenAI’s ultimate goal?
Answer: OpenAI’s goal is to make intelligence accessible to everyone and every business, where subscriptions and ads work together to create a balanced and sustainable system.

